Saturday, March 24, 2007

Olympus Wins Three DIMA Awards For Innovation In Digital Photography

CENTER VALLEY, Pa, March 19, 2007 - Olympus received an unprecedented three Digital Imaging Marketing Association (DIMA) 2007 Innovative Digital Product Awards at the recent Photo Marketing Association (PMA) industry tradeshow. Recognized for groundbreaking products, Olympus was honored for its new EVOLT E-510, the SP-550 UZ and the Stylus 770 SW. The DIMA Innovative Digital Product Awards recognize products or services utilizing new technologies and applications that make the product either distinct or the first of its kind. Each of these products represents a breakthrough in digital camera technology from Olympus."Olympus is dedicated to providing consumers with industry-leading products that improve their lives every day," said Mark Hoffman, director, Product Marketing, Olympus Imaging America Inc. "We are truly honored to have received half of the awards given by DIMA for digital still cameras."EVOLT E-510The new portable EVOLT E-510 digital SLR (single lens reflex) camera features advanced technologies for photo hobbyists and those who are serious about their photography. While easy to use, this new digital SLR appeals to photographers who desire complete creative control. Its innovative 2.5-inch Live View LCD offers the freedom to compose shots from a variety of angles that would be impossible with other consumer digital SLR cameras. The camera also combines Sensor-Shift Image Stabilization with Digital Image Stabilization to produce blur-free pictures with stunning clarity. A 10-megapixel image sensor enables the EVOLT E-510 to take super-high resolution images that can be cropped or enlarged to poster size. An ergonomic grip ensures that the camera fits comfortably in the hand.SP-550 UZThe new Olympus SP-550 UZ Ultra Zoom offers the world's most powerful, best-in-class 18x optical zoom lens (28-504mm equivalent in 35mm photography) in a compact body, delivering the ability to shoot telephoto, wide-angle and macro (as close as 1cm) with one lens. Crisp, clear images can be captured far and wide with Dual Image Stabilization and the broadest focal range available on any digital point-and-shoot. The camera's full manual exposure control provides professionals and photo enthusiasts with unlimited creativity, while its automatic settings and built-in help guides will put novices at ease.Stylus 770 SWThe Stylus 770 SW is a 7.1-megapixel, ultra-compact camera that is designed to take great photos in nearly any environment, including underwater to depths of 33 feet (10 meters) and in below-freezing winter weather (as cold as 14 degrees Fahrenheit; -10 degrees Celsius). It can also survive drops up to five feet and heavy loads up to 220 pounds-force. Within the camera's rugged exterior is an array of innovative technologies to ensure clear, sharp images in the roughest of shooting situations.US PricingEVOLT E-510 Body Estimated Street Price: $799EVOLT E-510 with 14-42mm f3.5/5.6 Zuiko Digital Zoom Lens Estimated Street Price: $899EVOLT E-510 Two Lens Kit (Body, 14-42mm and 40-150mm Lenses) Estimated Street Price: $999SP-550 UZ Estimated Street Price: $499.99 (U.S.)Stylus 770 SW Estimated Street Price: $379.99 (U.S.)ABOUT OLYMPUS IMAGING AMERICA INC.Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets.Olympus Imaging America Inc. works collaboratively with its customers and its ultimate parent company, Olympus Corporation, to develop breakthrough technologies with revolutionary product design and functionality that enhances peoples' lives every day. These include:* Digital and Film Cameras* Professional SLR Imaging Systems* Digital and Microcassette Recorders* Digital Media* Binoculars Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America. For more information, visit: www.olympusamerica.com.

Credits: http://www.bytephoto.com/showarticle.php?threadid=5341



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Best Of Photojournalism 2007

Carolyn Cole Wins Photojournalist Of The Year (Large Markets); Cole, Hill, Picked For Best Of Show
On the last day of the Still Photography division of NPPA’s Best Of Photojournalism 2007 competition, judges today named Carolyn Cole of the Los Angeles Times as the Photojournalist of the Year (Large Markets). Tyler Hicks of The New York Times is second place, and third place is Spencer Platt of Getty Images. Honorable mention was awarded to Michael Macor of the San Francisco Chronicle. Cole and Brian Hill, of The Daily Herald, were also picked for Best Of Show in Singles and Picture Stories. Read More »

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Friday, March 23, 2007

Rights-Managed Sales with fotoQuote

Here's what they say about it

After a few months of heavy development, the Rights-Managed module with fotoQuote is here. We have extensive documentation within the Subscriber section, but here's a few quicktime videos that you can watch to introduce you to what is possible.
Creating Rights-Managed Profiles with PhotoShelter and fotoQuote® [5MB Quicktime]
Pricing and Negotiating an RM Sale [6MB Quicktime]
Creating an Instant Sale [3MB Quicktime]
PhotoShelter is now the ONLY online service that will allow an individual photographer to handle all of the three major licensing types: 1) print (both automated fulfillment and self-fulfillment), 2) royalty-free, and 3) rights-managed. This doesn't mean some lightweight inquiry form – we'e talking a fully automated sales solution where YOU set the pricing.
So let' recap what we have that no one else does:
Support for over 400+ image file formats, including RAW and PSD image files.
Local and geographical redundancy with mirrored datacenters means your files are safe.
Integration into professional workflow applications like Photo Mechanic and Aperture.
A customization system that enables you to match the look/feel of any website for a truly seamless integration of PhotoShelter into your site.
Pricing plans that start at $10/month with no sign-up fee or annual commitment. For $49/month, you get 100GB of disk space, not just 20. (The $19/month plan will get you 35GB of space.)
A completely free, limited storage account that you can use indefinitely to manage your professional photography.
A fully functioning e-commerce marketplace since the day we launched.
2007 is going to be a huge year for us. So look forward to more announcements that will shake things up.
more at
http://blog.photoshelter.com/2007/01/rightsmanaged_sales_with_fotoq.html

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How-To Edit JPEG Files

Adjustment layers and masks let you fine-tune your JPEGs to make the most of your photos.

So you didn't shoot RAW, and your photo's got some problem areas. If you can't take the picture again, you can still fix it. By doing repairs on Adjustment Layers, users of Adobe Photoshop and Photoshop Elements can use masks to designate which areas to fix and which to leave alone. Sound hard? It's not.
In the original image, the blacks and the shadows are fine, but the sky and the foreground are washed out. Since they're not equally bright, you can't fix all of them with one global correction. The dogs could use a bit more contrast, too.
Click here, or on the photo to launch Debbie's step-by-step instructions on editing JPEG files.
To see more of Debbie's Photoshop tips, check out her Dear Debbie blog.

Quick tip
Want to reuse a mask? Hold down Alt (Option), then click on the mask you want to copy (your image will show your mask in b&w). Hit Ctrl (Command) + A to select it, then Ctrl (Command) + C to copy. Click the mask on the layer you want to put it on, and hit Ctrl (Command) + V to paste. Click on the layer thumbnail to show your image again.

RELATED ARTICLES
How to Shoot Nightscapes
Get Better Photos from Careful Cropping
Photo Emergency
How To Shoot a Stadium From the Stands
How To Make Your Own Calendar

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Thursday, March 22, 2007

Upgrade Your Creativity in Photoshop

With Jack Davis & the NEW Adobe Photoshop CS3
With CS3, Bridge, and Camera Raw come incredible new methods for streamlining your workflow. Jack will help you navigate the new features so you can quickly get from "how?" to "wow!"
Award winning author, designer, photographer and Photoshop Hall-of-Famer Jack Davis has a full-day training camp coming to your area! This all-new, five-part seminar is packed with indispensable insights, techniques and time-savers to make your experience in Photoshop (especially the new CS3) less painful and more productive, not to mention dramatically more creative and profitable.
A full-day live seminar ONLY $99. Seating is Limited
More information & registration >>

Locations
Seattle, WA - April 26
Phoenix, AZ - April 28
San Francisco, CA - April 30
Los Angeles, CA - May 2
San Diego, CA - May 4
New York, NY - May 14
Boston, MA - May 15
Minneapolis, MN - May 17
Chicago, IL - May 19
Washington, DC - May 21

Seminar Topics
Session 1 - Streamlined Workflow in the new Bridge, ACR and Photoshop CS3In this hour Jack will demonstrate his simple, logical, and sanity-saving Workflow — from camera capture to Bridge organization to Raw manipulation to Photoshop retouching, enhancing and output. This session also covers how new features in CS3 (as well as features that have been tucked away in Photoshop for years) like Photo Downloader, Bridge Stacks, ACR's Parametric Curves and Smart Filters can make a huge difference in getting great work completed fast and in a manner in which last minute changes are a breeze.

Session 2 - "Smart" Nondestructive Image OptimizingMaximizing the Color, Tone, and Dynamic Range of your photographs is the first and most important step in the digital process of creating powerful imagery. But how do you do this in a way that gives you the best possible quality, doesn't involve saving multiple versions AND let's you change ANYTHING at any time (including all adjustments, filters, and even cropping and scaling)? Welcome to Jack's demonstrations on the CS3 world of Smart Filters, Smart Adjustments and Smart Objects, where flexibility and freedom to experiment are the name of the game. Combine these Smart features with the enhanced Camera Raw, Merge to HDR command, Black & White Adjustments, and ability to Quick Select and Refine Selection, and you have an incredible set of image optimizing tools that we couldn't have dreamed of a year ago!

Session 3 - Quick and Easy Photo RetouchingHere Jack starts with techniques on how to nondestructively retouch directly in Camera Raw (on JPG's as well as Raw files!) and will then explain how to use CS3's near-miraculous powers to Align and Blend multiple shots (portrait, product or landscape) to easily create an impossible best-of-all-worlds masterpiece. Also covered will be step-by-step instruction on skin softening and wrinkle reduction (using the new Clone Source feature), as well as complete image resuscitation, for when you just have to make a silk purse out of a sow's ear!

Session 4 - Image Enhancing, Painting and Creative EffectsSometimes you want to go beyond what was captured, to what was experienced, and for those times having a bag of tricks on hand can mean the difference between your audience being sadly unimpressed or joyously overwhelmed. This session will cover creating incredible Black & White and Sepia Tone conversions (and demonstrating why and when not to use CS3's exciting new Black & White adjustments), and soft focus and shallow depth-of-field effects. He'll also show how to paint natural media effects in Photoshop, from edge treatments to hand crafted watercolors.

Session 5 - Collaging, Combining, Printing and Presenting Your WorkFinally, Jack will show how to quickly combine images into creative collages for everything from ads and brochures to wedding albums and memorable scrapbooks. Also, using more enhanced Photomerge magic, Jack will demonstrate how to create instant breathtaking, jaw-dropping panoramas with just a few simple clicks. The day will end with an overview of how to automatically create self-running slides shows and animated web sites of your work, as well how the new Printing options in Photoshop CS3 will finally help bring an end to the "what you see, ain't what you get" scenario that we know all too well!



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Photography Jobs: Do You Have a Future in Photography?

There is a wide world of photography. It touches each of us in our lives on a daily basis in some form or another. Photography is so much a part of our culture now that we hardly even notice all the places that it exists. When you watch television, look at a magazine or even view a billboard on the highway, this is all because of photography. There are so many ways that photography crosses our lives each day. There are a lot of opportunities for someone looking for photography jobs.
What Photography Jobs are Available?
If you enjoy photography and are thinking of it as a career, there are actually many different directions you can choose from. Obviously, there is professional photography but even in that choice there are many other smaller options that you have as well.
You can become a photographer in a special field such as wedding or family photographer. You can choose to make money taking pictures of things you love such as animals, nature or ships. If you enjoy scuba diving, you can become an underwater photographer. Pretty much anything you can think of, there is room to take and sell pictures of it.
If you love taking pictures and the idea of a career in photography sounds good to you, just how do you begin finding photography jobs?
How Do You Find Photography Jobs?
There are different ways of finding photography jobs, depending on the type of job you are looking for and your experience. You can begin by creating a resume and portfolio of your work. Then you can search on the internet at freelance photography job boards or photography websites and message boards. Get specific into types of photographing you have done and look on the internet for those.
You can go locally and look for internships or local firms or companies that may need photographers. You can get the word out by doing small events such as birthday parties and such. Get your name out as someone who will work these functions. Show friends and family samples of your work and ask them to spread the word. You may even want to participate in a charitable or non-profit event to boost your portfolio.
You can also begin submitting your work to contests and magazines to get yourself known and build your portfolio. Placing or winning in contests and getting published in magazines can help you build clips that you can use for getting bigger and better jobs.
Lastly, you can actually apply to jobs directly. It is best to do this only if you have the proper qualifications for the job. You don’t want to set your goals so high that you get let down but there is nothing wrong with going for what you want. Most importantly, get as involved with what you love as possible. Learn as much as you can about photography and what makes good photography. Subscribe to magazines, read books, look at winners of photography contests.
Looking for information about Photography? Go to: http://www.asaphotography.com 'ASA Photography' is published by Colin Hartness - An excellent resource for Photography! Check out more Photography articles at: http://www.asaphotography.com/archive

credits: Colin Hartness http://ezinearticles.com/?Photography-Jobs:-Do-You-Have-a-Future-in-Photography?&id=6094

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Wednesday, March 21, 2007

Keywording Service Providers: How Do They Stack Up?

pdnonline tested five keywording services using real stock images. Their widely different lists of words show how difficult effective keywording can be.

Faced with the daunting task of keywording hundreds or even thousands of images, many photographers prefer to outsource the job.
To enable readers to compare the services, pdnonline asked commercial stock photographer Stephen Mallon to send the same set of five test images to various keywording providers.
The test images represent a cross section of subjects and concepts, in order to test the capability of each service provider across a range of image types.

Subscribe at http://www.pdnonline.com/pdn/index.jsp to get test results.

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Making Money With Photography

Ditital & Film CamerasFind discounted digital and film cameras as well as camera accessories at The Photo Lines Store. Easy access. Super deals!
Target Your MarketsCutting corners can be a necessary business practice when times are tough financially, but of course the key to doing this right and not hurting your business instead of helping it, is to know what to cut and what to leave alone.
Your Photos Should Have a ThemeMany photographers who wish to sell their photos fail to succeed because they do not focus their efforts on a single theme. Photobuyers at books and magazines like to employ photographers whose interest area matches the theme of their publishing house.
Photo Stealing on the InternetThis article is by Rohn Engh. Rohn is director of PhotoSource International and publisher of PhotoStockNotes, Pine Lake Farm, 1910 35th Road, Osceola, WI 54020 USA. 1 800 624 0266; Fax: 1 715 248 7394. http://www.photosource.com. Photo Stealing on the Internet By Rohn Engh Should you worry about photo thievery on the Internet? There?s an element of [...] Newsfeed display by CaRP

full article at http://fotolines.com/


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Tuesday, March 20, 2007

New Fujifilm Releases Updated Firmware (1.04) for FinePix S5 Pro Digital SLR

March 20, 2007 -- Fujifilm has released a firmware update for their newly released FinePix S5 Pro Digital SLR. This new firmware version (1.04) provides the camera with better white balance when setting FLASH-mode as the White Balance mode.
To check which firmware version is installed in your camera, turn on your camera, press the [SETUP] button, choose the [MAINTENANCE] menu and then choose the [FIRMWARE VERSION] menu. [VERSION NO.] on the display means the actual firmware version in your camera. (See example screenshot).
Firmware Download Page: http://www.fujifilm.com/products/digital/download/s5pro/fupd.html




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How to Decide on a Digital Camera that's BEST FOR YOU?

Digital cameras are terrific electronic marvels that can produce years of wonderful memories. Of course, first you need to buy one; and thereiin lies the challenge.
Nikon? Canon? Pentax... the list goes on seemingly forever. And then, if manufacturers aren't plentiful enough, you need to choose between digital SLR and non-SLR. Then there is the never-ending list of features, that could give a headache to anyone.
What we're going to do is break down this complicated and frustrating process to logical bites. And after you do have a good idea which digical camera you want, we'll even tell you how to get the best deal, using some internet purchasing secrets. Ready? Let's begin.

Which Make Should I Get?
Find help here: http://www.best-family-photography-tips.com/family-photography-news.html

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Monday, March 19, 2007

BenQ Releases 8-Megapixel Digital Camera with 6X Optical Zoom - but not in U.S.

Features 6X optical zoom and an array of manual and automatic options
EUROPE, March 19, 2007 – BenQ last week announced the release of its 8.0-megapixel P860 digital camera which comes with 6X optical zoom. Tailored for users that require both automatic and manual controls, the P860 comes with 7 modes and 12 scene modes that give users control over their photos.
"Many users tell us that they would like to have more control over their photo taking," commented Conway Lee, General Manager of BenQ Digital Media Business Group. "The P860 gives powerful automatic functions as well as provides a depth of manual options to yield great photos."
6X Optical and 5X Digital ZoomEquipped with 6X optical and 5X digital zoom, the P860 lets users take clear, up-close shots and enlargements up to poster size. It also features a 30X total zoom which brings users closer to the action.
Manual & Automatic ModeOffering users four shooting modes (P/Av/Tv/M), the P860 allows users to adjust the most optimum aperture and shutter setting which suits their shooting environment. The BenQ P860 also comes with 12 scene shooting modes which covers a range of shooting environments.
Shake-FreeArmed with features for optimal shooting, the P860 also integrates built-in technologies to minimize image blur, including Shake-Free optical image stabilization. It also has high light sensitivity, up to ISO 1000, to facilitate shooting at higher shutter speeds, as well as low-light conditions for more natural exposures or for settings where flash is not permitted.
The BenQ P860 will be available in Italy, Spain, Russian, and China at the end of March.
Specifications
Sensor: 8.0 megapixel CCD; Size 1/1.8 inch
Zoom: 6X optical, 5X digital
Lens: f = 7.8 (W) ~ 46.8 (T) mm (35mm equiv. 37 ~ 222 mm) F/2.8 (W) ~ 4.8 (T)
Focus Range: Normal: 30cm ~ infinity, Macr 7cm
LCD: 2.5” TFT LCD / 153.6K pixels
Image: 3264 x 2448 (8M)/ 3264 x 2175 (3:2)/ 3264 x 1835 (16:9)/ 2560 x 1920 (5M)/ 1600 x 1200 (2M)/ 640 x 480 (VGA)
Movie Mode: 640 x 480/ 320 x 240 (30fps) continuous recording with sound
Shutter Speed: 1/1500 ~ 8 sec
White Balance: Auto/ Daylight/ Cloudy/ Tungsten/ Fluorescent (H)/ Fluorescent (L)/ MWB
Exposure: -2 ~ +2 EV (0.3EV/ step)
ISO: Auto/ 50/ 100/ 200/ 400/ 800/ 1000 (Shake-Free Mode)
Flash: Auto/ Red Eye Reduction/ Forced On/ Slow Sync/ Forced Off
Self-Timer: 2 sec./ 10 sec.
Power Source: AA Battery x 2 (Alkaline or NiMH)
Storage Type: Built-in 18MB (Usable); SD card compatible
File Format: Still Image: JPEG (EXIF 2.2 compatible), DCF compatible; Support DPOF Vide M_JPEG/ Audi WAV
Dimensions: 99.8 x 65 x 27.5 mm (42.5 with lens ring)
Weight: 182g (without battery & SD card)

more at http://benq-eu.com/press/News.cfm?id=2005&cat=0



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National Geographic Opens Online Store

More than 25,000 art-quality photographs now available.
National Geographic has made getting photographs even easier for 8-year-olds working on class projects, grandparents decorating their living room and everyone in between by launching the National Geographic Photo Store.
The store, available through the magazine's Web site, offers more than 25,000 photos ranging from very early editions of the nearly 120-year-old magazine to the most recent issue. "National Geographic magazine has been bringing the wild places and creatures of the world into people's living rooms for nearly 120 years," says Maura Mulvihill, vice president of the National Geographic Image Collection. "We're thrilled to be able to give consumers the opportunity to select their favorite image, frame it and hang it on the wall. It brings the world that much closer."
Each photo in the store, which is powered by Pictopia, the photo-commerce provider for The Associated Press, Gannett and the Washington Post, is separated by subject: animals, cities and places, nature, people and cultures, underwater, and weather and natural forces. The photos are available in art-quality reprints of 10, 14, 20 or 30 inches and range in price from $19.95 for an unframed 10-inch print to $275 for a 30-inch framed photograph

credits: Andrew Shafer http://www.popphoto.com/photographynewswire/3941/national-geographic-opens-online-store.html

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Sunday, March 18, 2007

Nikon Announces Re-fashioned 10-Megapixel D-SLR

Just as in the fashion world where yesterday's size 6 dress is today's size 4, the camera industry is continually reworking the numbers, except in the other direction. So, yesterday's 6 is today's 10. Except in this industry it's about megapixels, darling.
Nikon has updated the six-megapixel Nikon D40 with the 10MP Nikon D40x. In addition to the increase in megapixels, the D40x reportedly will be able to fire three frames per second, instead of 2.5 fps as found on the D40. It will also cost around $200 more: $799.95 with Nikon's standard kit lens, the 18-to-55-mm f/3.5-to-5.6G ED II AF-S DX Zoom-Nikkor (say that five times). The D40x will also be offered in two other configurations: body only for $729.95, and with Nikon's 18-to-135-mm f/3.5-to- 5.6G ED-IF AF-S DX Zoom-Nikkor for $1029.95.
Otherwise, it's identical to the 6MP D40 model, with its bold new interface with exposure info appearing on the camera's 2.5-inch LCD. It's also smaller and more compact. And it keeps Nikon's helpful guide features, for those who can't bear to wade through the user manual.
And what's a camera body without accessories? In addition to the D-SLR camera body, Nikon has also introduced a new consumer-level zoom lens: The 55-to-200-mm f/4-to-5.6G IF-ED AF-S VR Zoom Nikkor lens. At the present time, they have a 55-to-200-mm lens, but the new lens is image-stabilized. As with all lenses that are compatible with Nikon camera bodies, the new lens has a 1.5X magnification factor, which makes it a 110-to-300-mm zoom lens on the D40x. The list price for the new lens will be $269.95.
Both the D40x and the new VR zoom lens will be available in April. Stay tuned for our First Looks hands-on product review of the D40x in the coming months on PCMag.com.
Check out all of PC Magazine's PMA show coverage.




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Get set for great camera deals

This year you'll finally be able to get the digital camera you've always wanted, but couldn't afford.
Popular digital SLR cameras from Canon and Nikon generally set you back around $1,000. But discounters will likely drive that down to $299 by year's end, says Chris Chute, an analyst at researcher IDC. That's just a tad higher than most people pay now for compact point-and-shoots. "This will dramatically reshape the digital camera market," Chute says. "It will give consumers a reason to jump into features they've always wanted, but didn't know they could get."
Professional-looking digital SLRs (single-lens reflex) can stop action on a dime, without annoying shutter lag. They produce better-looking photos in low light and are much simpler to use than novices might think.
Chute says the point-and-shoot market peaked in 2006 at 29.8 million cameras. He expects flat sales this year. Meanwhile, 1.7 million digital SLRs sold in 2006, which he expects to jump to more than 2 million for 2007.
At the Photo Marketing Association trade show that concluded over the weekend, Olympus and Nikon introduced new SLRs for $799 that are expected to greatly fall in price in the coming months.
They compete with Canon's market-leading $799 EOS Digital Rebel XTi, which has a 10-megapixel sensor (a megapixel is a measurement of a camera's resolution).
Nikon's lineup includes the $599, 6-megapixel D40. Its new $799 D40x matches Canon's 10 megapixels. Olympus' 10-megapixel Evolt E-410, also $799, offers built-in image stabilization, which helps make shots steady for those with shaky hands.
The E-410 is small and an ultralight 10 ounces. "Portability is the key for the female demographic," says Olympus product manager Sally Smith Clemens.
On the other end of the spectrum, Canon unveiled its latest super-high-end SLR. It's a $4,000 model aimed at professionals, mostly sports and news photographers.
The EOS-1D Mark III is "the fastest camera we've ever had," says Chuck Westfall, a Canon customer service executive. The Mark III can shoot 110 pictures in 11 seconds.
Now that's fast.
The new SLRs are expected in stores later this month. Elsewhere at the PMA show:
So many cameras. In the heyday of SLRs, iconic cameras such as the Nikon F and Nikkormat were around for decades. Now Nikon, like its rivals, introduces about 20 cameras a year, only to kill them off the following year with new ones.
The average Nikon camera lives on for just six to eight months, says Nikon senior product manager Steve Heiner.
Why the constant reshuffling? "The stores demand it; the consumer demands it. They want to see 'what's new,' " Heiner says.
Olympus' Smith Clemens says that unlike the film era, when cameras rarely changed, "In electronics, the technology is constantly evolving, and we want to bring the new innovations to our customers as soon as we can."
Big zoom, small size. Most compact cameras come with a 3X zoom, which brings you a little closer to the action from your seat. A new breed of "super zoom" tried to bring people even closer, with a 10X zoom. The drawback was that these cameras were big and bulky and couldn't fit into your pocket.
Not anymore. Panasonic's Lumix TZ3 is a typical compact size, but also has a 10X zoom. The $349, 7-megapixel camera is expected in stores later this month.

credits: Jefferson Graham, USA TODAY http://www.usatoday.com/tech/products/2007-03-11-pma-notebook_N.htm?csp=34

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